Haulotte Shanghai’s creates spectacular customer event

At the end of March, Haulotte Shanghai held a customer seminar in Jinan City, Shandong Province with the theme of ‘Coming for You’. More than 120 customers from 30 plus cities from Shandong and surrounding areas attended the event. The show, which demonstrated the performance of the Haulotte equipment, made a strong impression to customers.

In a highly charged atmosphere with dynamic music, lighting effects and a street dance performance, Haulotte Shanghai revealed the impressive 8m high steel structure created for the show. On stage, Haulotte engineers handled Optimum8 scissor and HA16RTJ articulated boom to illustrate the MEWPs characteristics.

A ‘fight at altitude’ session was organized to demonstrate the agility of the Optimum8 scissors. A scissor equipped with sharp tools at the front had to pierce the balloons located on a second machine without damaging it. “Proportional movements are impressive,” said one of the participants.

Liu Chunlong, a famous aerial calligrapher, made a 10m high banner on the HA16 RTJ articulating boom. The audience, were impressed by the precision and fluidity of the machine’s movements. Two giant screens also broadcasted live the performance of two HA16 RTJ booms in off-road conditions. Followed by drones, participants were able to witness the equipment’s exceptional drivability, even on the roughest terrain.

After nearly two hours of the audio-visual show, the audience on hand was eager to try the machines.

Tim Mo, marketing manager at Haulotte Shanghai said, “We are satisfied with the outcome of the event: our customers will have an indelible memory of this event.” Indeed, Haulotte received big purchase orders for scissors and boom lifts this evening.

Haulotte’s Shandong Customer Support Centre aims to help its customers decrease their Total Cost of Ownership. It provides a machine display of the full product range, logistics coordination for machine delivery, a professional local service and an efficient parts centre, covering North China. Based on its successful experience in Shangdong, Haulotte Shanghai now wants to speed up the building of customer support centrer in Central China, South China and Southwest China to provide customers with targeted and valued services in these different regions.